COLLEGE OF MEDIA AND JOURNALISM
Practical Media Workshop in the Centre of Prague.
The College of Media and Journalism has recently accredited an up-to-date educational programme in the field of journalism. Based on the current practice of Anglo-Saxon, Scandinavian and French media schools, the new educational programme reflects the newest trends in communication professions and greatly benefits the inquisitive applicants who want to study at a cutting-edge media college.
The College of Media and Journalism reached the 15th anniversary of its existence in the field of media education in the academic year 2010/11. To celebrate this event, a new educational programme was introduced, accredited by the Czech Ministry of Education, Youth and Sports. Studies are based on a modular credit system, which enables students to gain ECTS credits for the passed subjects and to use them at other, both Czech and foreign, universities and colleges.
Recently, the educational programme has been divided into three main fields: Journalism, Audiovisual and Digital Media, Public Relations and Marketing Communications. The CMJ is planning to introduce a distance-learning option in the academic year 2011/12. That form of study provides all people who want to study but have no time for full-time study with opportunity to improve themselves in media communication.
The CMJ is a practical media workshop with its own up-to-date media facilities – a radio studio, two video editing labs, DTP workplaces and as of this autumn, a brand new TV studio with a production-control room.
Three seminar rooms, including a lecture hall for 100 students, are equipped with projectors used for multimedia presentations. The students can also use PC rooms (with free Internet access) and a library daily during the whole academic year.
The college has been building its respect since 1996 by cooperation with renowned personalities who have significant experience with teaching young journalists. These authorities and teachers from prominent Czech universities are in charge of instruction in the individual disciplines and routines of the journalistic profession at CMJ in creative workshops and by working on real working projects. We are also happy to support the students‘ personal development and their relationship to the spiritual roots of European civilization.
The world of media involves both wealth and danger. An introduction to its glamour and pitfalls is provided in the course Analysis, Criticism and Social Responsibility of Media taught by PhDr. Jiří Vymazal, CSc. Or, a sense of the work and daily routine of a journalist is offered by attending the workshop of JUDr. Martin Kézr, the head of the sports section in the major Czech daily Právo. You can also discuss art and literature with writer and artist Václav Vokolek. Are you interested in politics and would you like to understand it enough to be able to comment on the present political situation knowingly? A knowledge of politics will be introduced to you by political scientist and commentator PhDr. Jan Kubáček.
The background of radio media will be introduced to you by Mgr. Rastislav Höger and Ing. Zdeněk Eška in their audio-workshops. Consultant and media advisor Petr Sládeček, MBA will teach you the principles of management, and together with MgA. Kateřina Fričová, an experienced media manager, will offer you the principles of programming, dramaturgy and marketing of TV and radio station and print media.
Thanks to a prominent authority, literary critic and textologist PhDr. Petr Šrámek, Ph.D., you will gain the qualities of a proper literary critic. And last but not least, you can learn how to create a professional film with a help of Mgr. Veronika and Mgr.Ing. Martin Müller.
In the 15 years of our existence, we have offered professional preparation to over 500 media specialists, who now form part of the broad community of journalists, editors and camera operators both in public and private media. Our graduates are also employed as spokespersons, copywriters, project managers or PR agency experts.
The college edits its own Internet magazine called Generace 20 which aims to serve as an effective information portal. The students learn to work in editorial teams for which they are chosen on the basis of a selection procedure. The section leaders of each team choose topics which are processed and published, both in text and audio-visual form, by the students, while the articles produced for Generace 20 are then used in a printed magazine called Echo. Moreover, the future media professionals also are entrusted with a sizeable measure of experience thanks to four long-term internships, provided by significant representatives of Czech media environment and their certified cooperation with our college. The best students of our college also have the opportunity to study abroad through the European programme Leonardo da Vinci.
The College of Media and Journalism sees the future media as a key communication point, where independent authors on one hand, and editorial leaders on the other, will meet. The content of the new media will consist of ordered contributions or of professionally mediated information. Thanks to new technologies, the demands for quality will be raised and only people with a high quality journalistic training and deep contextual education will be capable of working in media. New generations of journalists will work both in a global world of communication networks and in regional news. They will also have to be good at telling stories, not only of others‘, but their own as well. That is the aim of the College of Media and Journalism of Prague.
- Achieved educational level: tertiary technical education
- Length of the educational programme: 3 years with the opportunity of following Bachelor’s degree study at cooperating universities
- Graduate’s degree: Foundation Degree (DiS.)
- Certification: Graduation Certificate, international supplement to the certificate
- Method of study: full-time study or distance-learning option
- Specialization: Journalism, Audiovisual and Digital Media, Public Relations and Marketing Communications
- Founder: the Prague Archbishopric
- Tuition: 28 000 CZK a year
